the First Party Data and Sustainability in Advertising

PGAM Media’s DSP offers a premium, transparent marketplace across digital channels, including CTV. With AI-driven tools and first-party data, we ensure precise targeting, efficient media buying, and maximum campaign impact

Our Capabilities

  • AI-powered audience segmentation

    Use machine learning to refine targeting and boost engagement

  • Advanced bidding strategies

    Optimize ad spend with AI-driven, real-time bidding adjustments

  • Integration with 3th party data Providers

    Enhance targeting with seamless access to premium data sources

  • Transparent reporting and analytics tools.

    Gain full visibility into campaign performance with real-time insights

  • Brand safety controls and fraud protection.

    Ensure ad integrity with advanced security and verification tools

  • Support for cross-device tracking

    Reach and engage users consistently across all screens and platforms

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Smarter Advertising. Better Performance. Future-Ready Solutions

  • Tailored Advertising Solutions

    Customize your campaigns with a blend of performance-driven strategies and precise targeting to meet your specific

  • Seamless DSP Integration

    Effortlessly activate and manage your campaigns within your existing Demand-Side Platform (DSP), ensuring dynamic control and optimization.​

  • Real-Time Efficiency

    Experience immediate campaign impact with reduced carbon emissions, promoting both effectiveness and environmental responsibility.​

  • Future-Proof Targeting

    Leverage cookieless technologies to ensure your campaigns remain effective and compliant in a privacy-centric digital landscape.​

  • Enhanced Addressability

    Improve user matching by applying unique campaign targeting at the source, leading to more relevant and engaging advertisements.​

  • Superior Outcomes

    Achieve faster and more efficient returns on investment with strategies designed to maximize performance while minimizing environmental impact.​

  • Comprehensive Curation Tools

    Access a suite of tools designed for the open internet, allowing for advanced traffic shaping, high viewability, and contextual relevance.​

  • Privacy-Centric Approach

    Ensure 100% data compliance, aligning your advertising efforts with current privacy regulations and building trust with your audience.​

  • Scalable Premium Inventory

    Gain direct access to premium advertising inventory at scale, enhancing the reach and effectiveness of your campaigns.

  • Innovative Semantic Targeting

    Utilize advanced semantic engines to achieve greater accuracy beyond keywords, ensuring your ads reach the most relevant audiences.​

full campaign visibility

Our DSP enables omnichannel retargeting across CTV, web, in-app, with dynamic creative optimization for audience-specific engagement.

A transparent marketplace ensures full campaign visibility, from bidding to analytics, driving ROI-focused results.